Boost your marketing
with video
Consumers love to watch videos and most platforms encourage you to take advantage of the many benefits video has to offer.
Video is one of the most persuasive mediums to:
- grab attention
- express the essence of your brand
- convey your message
BRAND STORY VIDEOS
Capture the essence of your brand: who you are, what makes you unique and explain your offer to your audience.
Benefits of brand story videos:
- influence buying decision
- get your audience to know and trust you
- help the audience to retain information better
- help you save time: think of video like your digital clone, instead of repeating the same information send them the video and voilà!
SOCIAL VIDEO ADS and commercials
Increase sales and conversions with engaging video ads.
Video ads perform up to 38% better than any other formats on social media platforms.
Benefits of social video ads:
- improve brand awareness
- improve message retention as video makes a message more memorable
- increase sign-ups and sales
VIDEO TESTIMONIALS
Who is better to convince other people to buy into your brand: you or your customers?
Before I read the product description or what the company has to say about itself, I scroll all the way down to the reviews. Turns out I’m not the only one! Nine out of ten consumers read reviews before buying products (Trustpilot, 2020). Reviews can make or break a business.
Benefits of video testimonials:
- establish credibility
- generate trust
- influence buying decisions
- attract your ideal clients
- real life stories that humanise the brand and create an emotional bond
EXPLAINER VIDEOS
You want your audience to fully understands the value of your product or service.
If your audience doesn’t understand what you provide, they won’t buy.
Benefits of Product videos:
- clearly show your product’s features and benefits
- get attention from buyers in the consideration phase
- remove doubts
PITCH VIDEOS - CROWDFUNDING VIDEOS
You want investors to be on board with you. You want them to see a clear picture of your vision and get a better sense of who you are, so they can trust you.
There is no better way than video to clarify your proposition, get them to trust you and make a lasting impression.
Making your pitch video with a professional help can save you time. I can handle the creative aspects of the video while you focus on managerial tasks.
Your company is not just words on a page. It’s also your personality, your passion, your values that are the fuel of your company. Investors need to perceive that.
A video pitch or crowdfunding campaign is likely to generate twice as much money, or 105% more for a video campaign.
Words on a page don’t do justice to your company. Make your pitch deck come to life with video.
CUSTOM VIDEO PROJECTS
Maybe you have an idea of what video you want to make or you need a video to achieve different goals than those listed above. That’s why Yaca offers custom video project, so you can get all the advantages videos has to offer.
Examples of custom video projects:
- Frequently Ask Questions videos
- Company culture videos
- Training and onboarding videos
- Internal communication
VIDEO production subscription
Do you need fresh video content for your social media and video marketing strategy? Depending on your video needs, it might be financially advantageous to work on a recurring video content plan. As the plan is cheaper than the day rates.
This solution provides ongoing support, to come up with ideas for the videos and the strategy.
Examples:
- Video series content
- Social media video content
- Youtube channel
- Other specific video needs
Click here for more information.
Just like a conductor of an orchestra, Yaca will bring in the right musicians to the project and make sure that everyone is playing the same song.
At every step of the way, from writing the script or advising you on it, to creative direction, casting, and selecting locations, we'll make sure to hit all the right notes.
Geoffrey Godbold - HoRse RANGERS ASSOCIATION
seE SElected WORK
